Helping Astro Launch Malaysian SD to HD Revolution

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As the shift from SD broadcast technology to HD broadcast Equipment gathers ever greater momentum around the world, so does demand for the specialist services of the Systems Integration Division at Gearhouse Broadcast.

The latest leading satellite television company to call on the expertise and experience of the Gearhouse Broadcast Systems Integration’s team of engineers and technicians as it looks to upgrade its broadcast facilities from SD to HD is Asian giant Astro.

The Malaysia-based satellite television company, the country’s equivalent to SKY in the UK in terms of output and subscribers, currently offers 125 channels, including eight HD channels, but their capacity to broadcast in HD is now being significantly increased as part of Astro’s stated aim of ‘placing Malaysia in the forefront of multimedia technology.’

The team from Gearhouse Broadcast has a proven track record in helping broadcasters make the transition from SD to HD broadcast equipment and technology smoothly and efficiently.

Recent projects have included delivering SD to HD solutions to the prestigious Khalifa Tennis and Squash Centre in Qatar and the building of India state broadcaster Doordarshan’s first outside broadcast HD truck.

Astro produce much of their own programming from a network of six studio facilities and are keen to upgrade most, if not all, from aging SD broadcast equipment to the latest HD technology.

The UK-based Gearhouse Broadcast team, with some additional input from their colleagues at the company’s Sydney offices, has been called in to advise and oversee the upgrading of four studio floors and associated control rooms, with the potential to eventually help convert all six studios in the Astro stable.

Dave Gill, Senior Systems Engineer at Gearhouse Broadcast, said: “It is becoming increasingly recognised across the broadcast industry that when it comes to upgrading from SD to HD broadcasting, the level of HD experience that we have across all divisions of the company is a very valuable commodity.

“We’ve successful built up a reputation for enabling conversions from SD to HD because we not only own our own HD equipment but we also install it, operate it and sell it.

“It’s that proven day-to-day, hands on experience of HD broadcast Equipment and the technical expertise that comes with it that our clients value so highly.”

With a total floor area of 350,000 square feet, the Astro All Asia Broadcast Centre (ABC) in Kuala Lumpar is one of the world’s largest and most advanced all-digital broadcast and production complexes.

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