In recent years, demand for HD production has steadily expanded to encompass a broad variety of program genres. Under such circumstances, the HJ17ex7.6B has seen a worldwide rise in popularity as a standard HD lens having high performance and ease of operation. The HJ17ex7.6B is a lens whose central design criteria were low weight and small physical size to support greater mobility especially for HD newsgathering. It also provides a short MOD of only 0.56m in response to a strong market request. With its high optical imaging qualities the HJ17ex7.6B is distinguished within the HDxs lens series by a high price performance ratio that facilitates many forms of HD program origination. A newly developed digital drive-unit further streamlines the lens ergonomics and ease of operation that empowers camera operator shooting flexibility. 

(New drive is loaded with the lens that has ‘A' at the end of its model name such as ‘IRSE A', ‘IASE A'.)